
What is sounder.ai
Sounder provides an AI-driven platform designed to optimize audio advertising through advanced data intelligence. The platform caters to the entire audio ecosystem, offering solutions for brands, agencies, and publishers to maximize the potential of their digital content. By leveraging AI and machine learning, Sounder ensures brand safety, contextual relevance, and effective monetization of podcast inventory.
How to Use sounder.ai
- For Brands & Agencies: Use show and episode-level data intelligence to align campaigns with brand values and objectives.
- For Publishers: Access comprehensive insights and turn-key monetization tools to maximize the value of your podcast inventory.
- For All Users: Utilize the Audio Insights dashboard to synthesize GARM & IAB data, plan campaigns with confidence, and integrate podcast data into existing workflows.
Use Cases of sounder.ai
Sounder's platform is ideal for:
- Brands & Agencies: Ensuring campaigns are delivered to safe, suitable, and contextually relevant inventory.
- Publishers: Monetizing more of their catalog while maintaining brand safety and suitability.
- Ad Marketplaces: Providing automated brand safety solutions at scale.
Features of sounder.ai
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True Topic Targeting
Surfaces precise, contextually relevant conversations on a granular level beyond assigned show genre.
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Brand Safety & Suitability
Avoid inventory that is damaging to brand reputation and unsuitable for monetization.
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Audio Insights Dashboard
Synthesize GARM & IAB data with an innovative, user-friendly dashboard for deeper insights.
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Workflow Integration
Export podcast data to easily incorporate into existing workflows and verify active campaigns.