Introduction: An advanced in-image and in-video advertising solution for the digital advertising ecosystem.
Added on: Jan 20, 2025
LensAI Shoppable and Contextual

What is LensAI Shoppable and Contextual

LensAI introduces an innovative advertising solution that leverages in-image and in-video spaces to deliver highly relevant and non-intrusive ads. This solution benefits publishers, users, and advertisers by maximizing attention, improving ad quality, and ensuring precise targeting without compromising user privacy.

How to Use LensAI Shoppable and Contextual

  1. Publishers create or use existing content.
  2. Users encounter interest-based content.
  3. LensAI's AI analyzes visual, textual, and audio content to determine the best contextual ad perspective.
  4. Relevant ads are embedded into visual content in real-time.
  5. LensAI stimulates impulse purchases by offering seamless shopping experiences.

Use Cases of LensAI Shoppable and Contextual

LensAI is designed to enhance digital advertising by providing publishers with efficient monetization tools, offering users less intrusive and more relevant ads, and enabling advertisers to achieve higher ROI through precise contextual targeting.

Features of LensAI Shoppable and Contextual

  • Innovative Ad Slots

    Utilizes previously unoccupied in-image and in-video spaces to capture maximum user attention without requiring manual work or pre-processing.

  • Intelligent Ad Placement

    Delivers less intrusive, eye-pleasing, and highly relevant ads that are unobtrusively placed within the content.

  • Contextual Targeting

    Leverages computer vision to target ads based on the content users are engaged with, ensuring relevance without tracking personal information.

  • Privacy-First Approach

    Ensures user privacy by avoiding third-party cookies and focusing on first-party relationships for ad delivery.

  • Precise Ad Targeting

    Allows advertisers to define the context for their ads by identifying relevant objects and entities within visual content.

FAQs from LensAI Shoppable and Contextual

1

How does LensAI ensure ad relevance?

LensAI uses associative thinking AI to analyze visual, textual, and audio content, embedding ads that are contextually relevant to the user's current engagement.
2

Does LensAI track user data?

No, LensAI does not rely on third-party cookies or user-level identifiers, ensuring a privacy-first approach to advertising.
3

What makes LensAI different from traditional advertising?

LensAI focuses on contextual relevance and user privacy, delivering ads that are seamlessly integrated into the content without being intrusive or relying on personal data.